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Website Sales: 10 Reasons Why People Dont Buy From You
You've put up a website to promote a product or service. You've spent piles of cash to generate traffic. But sales are not coming in. So, you're wondering what is wrong? Here are 10 website sales secret reasons why they are not buying from you: 1. You don't make people feel safe when they order. Remind people that they are ordering through a secure server. Tell them you won't sell their e-mail address and all their information will be kept confidential. 2. You don't make your ad copy attractive. Your ad lists features instead of benefits. The headline does not attract at your target audience. You don't list any testimonials or guarantees included in your ad. 3. You don't remind people to come back and visit. People usually don't purchase the first time they visit. The more times they visit your site, the greater the chance they will buy. The most effective way is to give them a free subscription to your e-zine. 4. You don't let people know anything about your business. They will feel more comfortable if they know who they are buying from. Publish a section called "About Us" on your web site. Include your business history, profile of employees, contact information etc. 5. You don't give people as many ordering options as possible. Accept credit cards, checks, money orders, and other forms of electronic payments. Take orders by phone, e-mail, web site, fax, mail, etc. 6. You don't make your web site look professional. You want to have your own domain name. Your web site should be easy to navigate through. The graphics should be related to the theme of your web site. 7. You don't let people read your ad before they get your freebie. When you use free stuff to lure people to your web site include it below your ad copy or on another web page. If you list the freebie above your ad they might never look to see what you're selling. 8. You don't attract the target audience that would buy your product or service. A simple way to do this is to survey your existing customers to see what attracted them to buy. This information will help you improve your target marketing and advertising. 9. You don't test and improve your ad copy. There are many people who write an ad copy and never change it. You have to continually test and improve your ad copy to get the highest possible response rate. 10. You don't give people any urgency to buy now. Many people are interested in your product however they put off buying it till later and eventually forget about it. Entice them to buy now with a freebie or discount and include a deadline date when the offer ends. May these website sales secrets help you to make a lot of money and succeed. Warmly, I-key Benney, CEO I-key, a Millionaire CEO from New York City is the creator of "Mscsrrr: Millionaire Secret Cash System", (online trading), program which has helped thousands of ordinary people from all over the world to attain financial security and shining success during the past 2 yrs. Mscsrrr Millionaire Secret Cash System helps you to generate $1,500+/Week for life, from home or office, part time or full time. No large investment or hassles. Win $1000-$2000 free andquot;cashandquot;?
MORE RESOURCES: Yahoo rolled out a beta version of its new Glue search concept for the first time in the U.S. late Wednesday.
Despite the sluggish economy, Verizon Wireless predicts strong sales for the BlackBerry Storm, which goes on sale Friday for $200 after rebate.
Go ahead, cut the cord. These cool and useful Bluetooth devices help you phone, print, present and more -- all without wires.
Presented By:
Go ahead, cut the cord. These 10 cool and useful Bluetooth accessories help with everything from making hands-free calls and printing photos to typing e-mails and controlling presentations -- all without wires.
A Boston-area teenager has pleaded guilty to charges of hacking and placing fake emergency phone calls in hopes of summoning police tactical response teams to the homes of his victims.
Months before bowing to pressure from Intel to relax the requirements for its "Vista Capable" marketing program, Microsoft published an article on its TechNet site urging users to avoid Intel's 915 graphics chipset if they planned to upgrade to Windows Vista, internal e-mails at Microsoft show.
As President Bush prepares to leave office, the task of upgrading the security of federal information systems to deal with new cyber-threats continues to be very much a work in progress.
Presented By:
Microsoft officials today demonstrated an upcoming tool aimed at enabling database administrators to manage hundreds of database servers at a time.
NASA scientists have successfully tested a new Internet protocol to improve communications among spacecraft traveling throughout the solar system.
How much is spam costing your company? Google unveiled a nifty little calculator Wednesday to help you add it up.
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View more news and analysis from Computerworld.com |
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